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发表于 2010-11-12 16:38
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Another year, another new Call of Duty -- and another whopping first-day sales record for Activision's trophy case. The publisher has revealed that Call of Duty: Black Ops has sold a combined 5.6 million units in only its first day of release across the U.S. and U.K., shattering the record of 4.7 million units set by Modern Warfare 2 last year.
That translates to $360 million in sales in a single day, compared to the $310 million Modern Warfare 2 generation on launch day. "There has never been another entertainment franchise that has set opening day records for two consecutive years and we are on track to outperform last year's five-day global sales record of $550 million," said Activision CEO Bobby Kotick, presumably while wearing a brand-new golden exoskeleton to make him the most physically powerful man on Earth.
"The Call of Duty franchise has over 25 million players around the world that are engaged in billions of hours of online gameplay," Kotick continued, "and we are committed to supporting them with new content and features on a more frequent and regular basis." Specifics on downloadable content for Black Ops haven't been revealed yet, but you can be assured they're on their way (map packs for Modern Warfare 2 eventually cost $15 bucks each).
Considering Call of Duty has set a first-day sales record two years in a row, this raises an interesting question: Is there such a thing as having a world record in most first-day sales world records? |
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