泥轰国销量一片低迷。

wildpan

In line with historical trends, software and hardware sales are down sharply this week in Japan.  
Jacob Mazel

Summary:

The roller coaster of Japanese sales seen everyholiday between late November and mid January has begun its descentfrom the apex of the few last few weeks. Hardware and software sales,in line with historical seasonal trends are down sharply in thepreliminary data. In the first full week of 2008, hardware salesdropped by roughly 50% across the board, and sales of the best sellinggames fell below 100,000 units. The preliminary data suggests that inthe full week of 2009, hardware sales are down sharply and that onceagain no game has topped 100,000 units.

Key Points:

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  Trendsin the transitional week from the Japanese holiday period to ‘normal’weeks suggest that the 2008 sales status quo has been maintained inJapan in 2009: DS > PSP ~ Wii > PS3 > PS2 ~ Xbox 360.
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  Preordersfor Dragon Quest IX are already enormous and grow at a faster paceevery day. Even DS, with 25m+ units in Japan should get a big boostfrom this game.
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  With software sales down sharply, titles from as far back as 2005 returned to the top sellers list.

Understanding the Japanese Preview:
Rather than saying xgame for y platform sold between 20,000 and 28,000 units as in thepast, the preliminary data will be broken down into charts by platform.Within these charts, there will two additional categories besides therounded sales figure under ‘sales’. On the left will be ‘low end’depicting the lowest amount the title likely sold for the week, whileto the right will be ‘high end’ depicting the highest amount the titlelikely sold for the week. As always, this data is preliminary, andtherefore, not final, but it is based on a sample. The varying platformmarket share the sample represents is why consistent sellers like WiiFit do not always appear in the preliminary data. Sales for this report are for the week ending January 11, 2009.

Software by Platform Breakdown:

Wii Software – Four Wii titles charted in thepreliminary data. The Animal Crossing game only sku sold 32,000 unitsas the top Wii game in the data. Following closely were Pikmin Wii andMario Kart Wii at over 20,000 units each. Wii launch title Wii Sportsalso charted with sales of 16,000 units. Expect Wii hardware sales todrop into the 40,000 to 60,000 unit range this week.

Preliminary Top Twenty Wii Software	Sales	Low End	High End
Animal Crossing: City Folk	32,000	29,000	35,000
Mario Kart Wii	26,000	23,000	29,000
Wii-make Pikmin	22,000	20,000	24,000
Wii Sports	16,000	14,000	18,000

PS3 Software – WhiteKnight Chronicles and Gundam Musou 2 both charted once again for thePS3. After a debut of over 200,000 a few weeks ago, White Knightcontinues to drop rapidly. This week it sold 21,000 units. At thispoint, 325,000 units in total sales is just about a given for the gamein Japan, but the weekly drops will need to slow down for the game toget much beyond that. Gundam managed to sell another 15,000 units thisweek as well. Expect PS3 hardware sales to drop into the 8,000 to18,000 unit range this week.

Preliminary Top Twenty PS3 Software	Sales	Low End	High End
White Knight Chronicles	21,000	19,000	23,000
Gundam Musou 2	15,000	13,000	17,000

Xbox 360 Software – NoXbox 360 titles charted in the preliminary data. Expect Xbox 360 salesto drop into the 5,000 to 11,000 unit range this week.
PS2 Software – GundamMusou 2 was the only PS2 game to chart this week. It sold another18,000 units. Expect PS2 hardware sales to drop into the 6,000 to12,000 unit range this week.

Preliminary Top Twenty PS2 Software	Sales	Low End	High End
Gundam Musou 2	18,000	16,000	20,000

PSP Software – FourPSP games charted this week. Final Fantasy Dissidia sold nearly 60,000units as the top PSP game. The other titles to chart were older –Monster Hunter Portable 2G (the re-release), Warriors Orochi 2, andPatapon 2. These three games sold roughly 30,000, 20,000 and 10,000units respectively. Expect PSP hardware sales to drop into the 65,000to 90,000 unit range this week.

Preliminary Top Twenty PSP Software	Sales	Low End	High End
Final Fantasy Dissidia	59,000	53,000	65,000
Monster Hunter Portable 2G (Cheap Edition)	31,000	28,000	34,000
Warriors Orochi 2	18,000	16,000	20,000
Patapon 2	11,000	9,000	13,000

DS Software – Nine DSgames charted this week. Three of the nine were third party games, andall nine games sold over 16,000 units. The top seller for the week wasWagamama at 60,000 units. As always, the top DS software features gameswith massive legs (Animal Crossing), breakout hits (Rhythm HeavenGold), famous third party franchises performing well (Phantasy StarOnline), and successful updates to older franchises which continue toenjoy success (Mario Kart, Pokemon, Kirby). Nonetheless, softwaretotals for DS are way down from last week. Expect DS hardware sales tobe down too – likely into the 115,000 to 145,000 units range.

Preliminary Top Twenty DS Software	Sales	Low End	High End
Wagamama Fashion: Gal's Mode	60,000	54,000	66,000
Penguin no Mondai	48,000	43,000	53,000
Kirby Superstar Ultra	36,000	32,000	40,000
Rhythm Heaven Gold	35,000	31,000	39,000
Pokemon Platinum	35,000	31,000	39,000
Phantasy Star Zero	25,000	22,000	28,000
Animal Crossing: Wild World	19,000	17,000	21,000
Powerful Pro Kun Pocket 11	16,000	14,000	18,000
Mario Kart DS	16,000	14,000	18,000

LSHWM

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whf

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[ 本帖最后由 whf 于 2009-1-12 19:22 编辑 ]

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